Srixon Sports has announced that 2010 US Open champion and Ryder Cup hero Graeme McDowell has signed a multi-year contract to endorse its brand worldwide.
McDowell, who was made MBE in the New Year Honours List, will play Srixon irons, Cleveland wedges and the new Srixon Z-STAR XV ball, which will be officially launched at the PGA Merchandise Show in Orlando at the end of January.
The 31-year-old Ulsterman enjoyed a remarkable 2010 in which he became the first European to win the US Open for 40 years and he starred in Europe’s Ryder Cup victory over the the United States by holing the winning putt.
Golf Monthly’s columnist has risen to number seven in the World Rankings having defeated Tiger Woods at the season-ending Chevron World Challenge.
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As part of the multi-year contract, G-Mac will also wear a Srixon hat and glove and carry a Srixon bag and will help develop both Srixon and Cleveland to a new generation of golfers around the world.
“I am really excited about my decision to join Srixon,” said McDowell. “There is a great energy amongst the team at Srixon regarding my signing with them and I am looking forward to feeding off this energy going into 2011.”