Aberdeen Asset Management, the international investment management company, has launched its first iPhone App.

The new iPhone App has been designed to help amateur golfers with their game and represents the global asset managers first foray into the realms of iphone technology.

The App is designed to make the amateur golfers game not only more interactive but also more enjoyable.

Its functionality includes a customisable scorecard which enables the user to tailor the scorecard to ‘their course’ by modifying each hole’s par, yardage and stroke index.

The Aberdeen App also stores the users’ ‘Round History’. It logs each round and score history to allow the user to view quick stats of player performance based on round and hole analysis.

The App also boasts a handicap tracker which helps identify trends against rounds to give players a real-time view of how they’re playing wherever they are playing in central Europe.

For further information on the Aberdeen Golf App, please contact Jill Maxwell or Louise Nash at WSM Sponsorship Ltd on 0207 183 4610.

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