Srixon Sports Europe has announced the launch of the new AD333 golf ball for the 2014 season.

The AD333 model has been the UK’s number one selling two-piece golf ball since 2007 and Srixon’s latest offering is the 6th generation of this particular model.

The new AD333 offers incredible feel but has been designed for players who are looking for an all ability ball, offering greater distance and excellent spin on every shot.  

Srixon’s proprietary coating, Spin Skin Technology, has created improved friction between the golf ball and club surface.

This provides the golfer with greater control and spin on approach shots and a superior soft feel.
 
The large Energetic Gradient Growth core, gives the ball a firmer outer layer, which becomes progressively softer towards the centre.

This core structure creates explosive ball speed off the tee with reduced spin for maximum distance.

Performance in the wind has been enhanced by a new speed dimple pattern to promote a penetrating flight.

This ball is ideal for golfers with a club head speed in excess of 80 mph and will be available in both Pure White as well as Tour Yellow for improved visibility.

The AD333 will be available from October 1st 2013 at £28.99 a dozen.