Lee Westwood has joined forces with Your Golf Travel and will act as its PGA Tour brand ambassador as the company prepares to take on the North American market

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Lee Westwood has joined forces with Your Golf Travel and will act as its PGA Tour brand ambassador as the company continues its expansion into America.

Westwood – who penned a multi-year deal – joins Darren Clarke, Rhys Enoch and famous jockey Frankie Dettori in the Your Golf Travel stable.

The Englishman will promote YourGolfTours – the US division of Your Golf Travel, which services Americans looking to play in the UK and Ireland.

What’s more, he will advise the company on its global portfolio of destinations and act as a founding ambassador for Yourteetimes.com, a domestic and international tee-time service set to launch later this year.

Clarke, meanwhile, will compete predominantly on the European Tour in 2015 after a spell in the States.

“I am looking forward to my new role working closely with Darren and Your Golf Travel to continue the growth of its new and existing golfing brands,” said Westwood.

“It’s a very exciting partnership for both of us and I intend to add some real value for their golfers travelling around the world.”

Ross Marshall, co-founder of Your Golf Travel, added:

“Like Darren, Lee is a very popular, down-to-earth guy and a Ryder Cup hero – not to mention a former World No. 1.

“He is a great addition to our team and we look forward to working closely with him to improve golfing experiences for our travellers in the US and around the world.”

Westwood was picked as a European Ryder Cup wildcard by captain Paul McGinley and will make his eight consecutive appearance in the biennial contest at Gleneagles next week.