PowaKaddy‘s position as the market-leading electric trolly brand has been strengthened by the findings of an independent consumer research survey.
The comprehensive report sampled golf club members across a wide range of handicaps, ages and geographical regions.
The online survey also revealed some other positives for the company, which was originally founded in 1983 and is widely-regarded as golf’s most iconic trolley brand.
PowaKaddy polled 96% in the brand awareness category, thanks, in part, to recognition of models like the the world’s best-selling PK Freeway, the new PK Freeway Digital and the award-winning PK Sport.
More than half the golfers surveyed said they would choose PowaKaddy for their next electric trolley purchase, and Powakaddy and Hill Billy were the top two brands for awareness amongst females and over 65s.
The release of such impressive figures comes just months after industry experts John deGraft-Johnson and David Catford’s acquisition of the business.
“This survey provides conclusive evidence that PowaKddy remains the most recognised and preferred electric trolley of choice amongst a broad demographic of UK golfers,” said Simon Homer, the company’s Sales and Marketing Director.
“With experienced new owners, a rich heritage and an all-encompassing product line-up, I am confident consumer demand will continue to grow.”