We round up the latest equipment news from the January transfer window as golf returns for 2021
Tour Gear Round Up: Golf January Transfer Window 2021
New year, new equipment?
January is here and once again that means that numerous professional golfers will be moving around and signing new deals.
We’ve already seen a huge move with Jon Rahm heading to Callaway and there are sure to be more changes announced and spotted as the month rolls on.
There have also been a number of exciting gear launches, players switching into new equipment and controversies, like Ralph Lauren discontinuing Justin Thomas’ sponsorship.
Week 3 – Abu Dhabi and The American Express
Justin Thomas dropped by Ralph Lauren
The World No.3 has had his sponsorship with Ralph Lauren discontinued after his homophobic slur at the Tournament of Champions in Hawaii.
It remains to be seen where Thomas goes from here, although he was pictured still wearing Ralph Lauren RLX this week in the first practice day for the Abu Dhabi HSBC Championship.
Titleist TSi hybrids
The new Titleist TSi hybrids – which the brand says advances the technology and performance that has made Titleist the most played hybrid on the PGA Tour – make their tour debut this week at the American Express Championship.
This marks the start of Titleist’s tour seeding and validation process for the new models, adding to the continued momentum of TSi drivers and fairways across the worldwide professional tours.
Titleist say that “validating product performance with the game’s best players is a critical step in the development of all high performance Titleist golf equipment.”
Ecco S-Three ‘Iceman’ shoes
Ecco has unveiled these special edition S-Three ‘Iceman’ shoes, which Henrik Stenson will be wearing in Abu Dhabi.
Paying homage to Stenson’s nickname, ‘The Iceman’ shoe comes in black and white colourways, featuring an icy blue and white colouring in the midsole, as well as cracked leather uppers – developed by world-leading innovators, Ecco Leather – that represent shards of shattered ice.
The tongue also comes complete with a special edition tag reading: Henrik Stenson The Iceman.
They will be available to purchase in the Spring.
Ladies European Tour player and Sky Sports pundit Inci Mehmet has signed with Cobra/Puma for 2021.
The company has also signed Ewen Ferguson and Olivia Cowen.
Week 2 – Sony Open
Keith Mitchell – New Mizuno driver
Mizuno staffer Keith Mitchell, who won the 2019 Honda Classic using a Mizuno driver, was spotted using a new big stick during the Sony Open.
It looks to be a Mizuno STZ.
Danny Lee to PXG
The Kiwi is one of a number of new signings for PXG and was using the company’s clubs and wearing its logo on his cap during the Sony Open.
New signings for the company are Danny Lee, Jim Herman, Sung Kang, Luke List, Henrik Norlander, Adam Schenk, Kyle Stanley and Hudson Swafford, according to My Golf Spy’s Tony Covey.
The American finished T2nd at the Sony Open using an older Callaway Great Big Bertha driver from 2015.
It is the same driver that the former Callaway staffer was using back in the 2015 season, so it’s clearly a trusty club for him.
Week 1 – Tournament of Champions
Jon Rahm – Callaway
World No.2 Jon Rahm has joined Callaway after three-and-a-half years with TaylorMade.
The Spaniard has also left adidas and will now wear Travis Mathew apparel.
Rahm is set to use 14 Callaway clubs including prototype woods, prototype irons, an Odyssey putter and a Chrome Soft X ball.
He shot 59 in his first round with the new clubs in Arizona.
In his first start of 2021, Rahm looks to have a new Callaway driver, Mavrik Sub Zero fairway woods and is still using his TaylorMade Spider X putter as things stand.
He also has his new Chrome Soft X in number 10, that’s because his birthday is on the 10th of November and the best player on a football pitch is the number 10.
Rahm also looks to be wearing Nike Air Jordan shoes.
Related: Jon Rahm What’s in the bag?
Tommy Fleetwood – TaylorMade
An early move pre-Christmas was Tommy Fleetwood to TaylorMade, essentially filling the gap left by Rahm.
Fleetwood had been a free agent since Nike left the equipment market in August 2016 but he was using TaylorMade irons and fairway woods.
TaylorMade announced the signing with this superb shampoo-inspired video:
Patrick Reed leaves Nike
The Texan has left Nike and currently looks to be without a cap and apparel deal after we found out that he was not signing with G/FORE.
Reed was wearing G/FORE on the practice days this week in Hawaii but the company confirmed to us that he had not been sent product.
In the opening round of the Sentry Tournament of Champions, he was pictured wearing a Titleist/FJ cap.
We’ll surely find out more as the weeks and months play out.
New TaylorMade Driver
Both World No.1 Dustin Johnson and PGA Champion Collin Morikawa have a brand new TaylorMade driver in the bag this week.
We also saw both Rory McIlroy and Tommy Fleetwood using the same (or very similar) model in clips posted on social media.
McIlroy is making his first start of the year in Abu Dhabi later this month where we’ll also likely see Tommy Fleetwood too.
We also got a look at the new staff bag and headcovers –
Sticking with Morikawa, he has also put in the new TaylorMade FCG (Forward Centre of Gravity) putter in the bag.
The American is a tried and true blade guy according to TaylorMade and “has been intrigued by the benefits of high MOI mallets.”
Here are his clubs to start the year:
• SIM2 Max 9° Driver
• SIM2 13.5° Rocket 3wd
• SIM Max 19° Rescue
• P•7MC Irons (4-6)
• P•730 Irons (7-PW)
• Milled Grind 2 Wedges (56° and 60°)
• Spider FCG Putter
• TP5 Golf Ball
Dustin Johnson re-signs with TaylorMade
The Masters champion has signed a contract extension with TaylorMade, having been with the company since 2007.
DJ was also pictured holding the brand new driver, which he is using this week in Hawaii.
Here’s what’s in Dustin’s bag to start 2021 –
• SIM2 Max 10.5° Driver
• SIM2 3HL 3wd
• SIM Max 21° 7wd
• P•730 Irons (3-PW)
• Milled Grind Wedges (52° and 60°)
• Spider IB Tour Limited Putter
• TP5x Golf Ball
Justin Thomas – New Titleist Driver and Pro V1x
JT has added the new TSi3 driver as well as the 2021 Pro V1x ball.
He has been testing the ball since Thanksgiving and it has helped him flight his long irons slightly higher.
With his driver, combined with a Fujikura Ventus Red 6X, Thomas has gained ‘at least 2mph’ ball speed with the TSi3 vs the TS3.
Scott has put in a shorter putter and gone to the arm-lock method in Hawaii.
He is also not wearing his usual Titleist/FJ cap but Golf.com’s Jonathan Wall has confirmed he is still a Titleist staffer.
The World No.13 is still using his TaylorMade MC irons that were released back in 2011.
Berger used them in high school and went back to them last year after becoming a free agent.
The American also has the TaylorMade SIM driver in the bag after using the Callaway Mavrik last season.
An interesting equipment story to follow at the start of 2021 is Jason Day.
Has he left TaylorMade? We’re not sure but we may soon find out.
We can’t seem to find his profile page on the TaylorMade website and he was also left out of the company’s Christmas card.
Paul Lawrie – New Wilson ball
The 1999 Open champion has confirmed he will be using the Wilson Staff Model ball this year on tour.
It was released last year and is the company’s first premium golf ball.
Check back on this page throughout the month to keep up with the latest golf January transfer window news
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