De Vere rolls out new membership
De Vere has announced details of a new premium membership set to be unveiled at six of its marquee resorts accross the UK.
‘The Country Club‘ membership will be introduced at Mottram Hall, Slaley Hall, Oulton Hall, The Carrick on Loch Lomond, Belton Woods and Dunston Hall.
Those signing up will receive unlimited golf and a host of other benefits at each of the renowned resorts.
Comprehensive investment across the De Vere portfolio – including a £6m makeover at Mottram Hall – has paved the way for the new membership scheme.
This ranges from refurbished hotel rooms and installation of state-of-the-art gym equipment to course renovations and enhanced leisure and spa facilities.
‘The Country Club’ members will receive a number of benefits, including:
– Unlimited golf and leisure seven days a week, with reciprocal playing rights at all other De Vere resorts
– Free access to all leisure classes
– 20% off F&B and retail
– 15% off spa treatments
– Exclusive accommodation rates
– Access to a bespoke golf and leisure social events calendar
– Exclusive fine and casual dining offers
“At De Vere, we have remained steadfast in our commitment to providing the highest quality of service and unforgettable experiences for all our guests,” said Robert Cook, CEO of De Vere Hotels and Village Urban Resorts.
“We committed to improving all aspects of select properties in our portfolio to match our renowned British hospitality, and ‘The Country Club’ is the culmination of these investments.
“It offers a new, luxury lifestyle for individuals to reward and treat themselves to well-deserved premium experiences with unlimited access to all of the exclusive facilities available at each of our resorts.”
‘The Country Club’ membership will be available at the following prices:
Individual seven-day membership – £1,250
Joint seven-day membership – £1,995
Five-day individual and joint memberships are also available. Corporate memberships – including daily four-balls, reciprocal playing rights and four flexible Leisure Club memberships – come at £3,999.