HSBC has been named as a Patron of The Open Championship for the next five years.
The partnership means that HSBC will become the ‘Official Banking Partner’ of The Open Championship, which returns to Royal St George’s next July.
The R&A’s chief executive, Peter Dawson said: “We are very pleased to welcome HSBC. The Open is golf’s oldest Major Championship and its most international.
“For many years, The R&A has looked to establish relationships that help golf’s growth globally. As The R&A seeks to engage in and support activities to grow the game, a partnership with ‘the world’s local bank’ is a natural progression.”
HSBC has been at the forefront of the expansion of the game in Asia with the creation of the HSBC Champions in China, which it has helped develop from inception in 2005 to become Asia’s first World Golf Championship tournament.
Giles Morgan, group head of sponsorship at HSBC, added: “The Open Championship is, without a doubt, one of the world’s most important golf tournaments and HSBC is very honoured to become a Patron.
“Golf sponsorship continues to be an important investment tool for us to grow and sustain our business and brand. This new partnership is an exciting opportunity to take our current activity with professional and grassroots golf in both established and emerging markets to a new level.”
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